Welcome to SMDagency.com. Our company offers a few simple premises:

Marketing matters
There is no universal solution
Budgets determine direction, not outcomes

What we offer:
A crotchety old guy, Donald Pack, that has an MBA and 25 years of experience doing branding for a variety of big and small firms. These firms include Rubbermaid, AP & Purolator to name drop as well as smaller firms like Tide Tamer Waterfront Products & TxF Products. They include packaged goods, automotive, real estate development, medical and scientific marketing.
A first class design team of four that collectively has over 50 years of experience designing award-winning pieces that builds sales for our clients.
Photography, design, illustration and animation.
The knowledge to print anything, make your website the envy of your competition, do photography you didn’t think possible & make you money far beyond the cost of our services.
Consistency that makes an impact.

What we don’t do:
We don’t tell you we know your business better than you do.
Fail to listen to what you have to say.
Insist on our way or the highway.
Blow with the breeze.

Experience matters:
Without experience your design firm is advising you on their, and/or your, best guess as to what will or will not work. Most companies cannot afford to spend massive dollars collecting and analyzing data to reinforce or change their inclinations. A wealth of experience utilized properly can offer perspective on creative decision-making.

Let’s cut to the chase»»When considering a creative group, you should ask yourselves the following:

Does your creative group offer an understanding of your business and how you go to market?
SM&D has the following bedrock of understanding. We have done work on products for Target, Sears, Home Depot, Wal-Mart, and Sam’s Club. We have done work for food, drug, and other mass merchandisers. Some of our work was customized for the retail giants, and some was done with an eye on mass distribution with the same package. More importantly, we have called on the buyers at these companies allowing us a better understanding of the pressure they put on the suppliers. Our experience is invaluable when trying to create a program that works and sells.

In addition, when you start talking about two-step, we understand that is not a dance step. When you say automotive, marine, hardware, and lawn & garden, we have been there and done that.

Real Estate Development is also an area in which we have a depth of understanding. We have experienced the Live South Trade Shows. We understand that a fishhook or half back is not a term for hobbies and sports. We know that 78 million folks will retire over the next decade, and we have a good understanding of where they are going.

Want to talk medical?
We have experience with hospital marketing and private practice marketing. In addition, we have done marketing for clinical trial providers.

Can your creative group make you money?
At the end of the day, we are not going to be around your company very long if your bottom line does not improve as a result of our involvement with your company. We will strive to be an asset instead of an expense. Our work should generate multiples of positive cash flow.

Can your creative group provide you with authentic, practical experience?
Ask the principle of any ad agency about his or her experience, and it immediately revolves around another agency or client experience. As a client, wouldn’t you want a chance to work with a firm with decades of experience in product marketing? Good creativity is great, but targeted perspective that expands your customer base is better. Targeted perspective is what good marketing offers the client.

Will your creative group promise good creativity?
We employ and pay for great design. If you are looking for a young crowd that does skateboard ads, then we are probably not the firm for you. If you are looking for good, clean, crisp design that prints when it goes to the printer, arrives on time to the magazine, or drives customers to your website, then please allow us the opportunity to make you money.

Bottom line, we guarantee to make you money. We come to work anticipating that you will want us around tomorrow and for many tomorrows to come.